Knight Frank: Hotels steering a route to a resilient recovery

Lockdowns across the globe have forced the hotel sector to cope with the fewest staff possible, with employees adapting and often empowered to make decisions. There’s now an opportunity to upskill and retrain both new staff and those returning from furlough, but the next step must be to ensure that the right training, support, induction, tools and resources are all available and developed on an ongoing basis.

The pandemic has led the industry to work harder and smarter. As the sector resets and recovers, how are hotels adapting to evolving consumer habits and trends? Are they realigning their business goals and/ or challenging the status quo? And which strategy works best?

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